When Manulife, one of the largest insurance companies in Canada, launched a digital bank this month, it leaned on artificial intelligence to help it attract the millennial consumers it sought.
It used a customized version of Kasisto’s AI-based virtual assistant, Kai, which answers questions and offers advice on spending and savings. Manulife named its chatbot Mai — a mashup of the name Kasisto uses for the technology and Manulife.